Narrow-leaved purple coneflower (Echinacea pallida var. angustifolia)
Perennial. Bristly stems to 2 feet tall. Elongate basal leaves; prominent veins appear parallel. Single showy flower head with purplish, drooping ray flowers and brown, dome-shaped disk. Echinacea comes from the Greek echos for sea urchin, which the prickly disk resembles. Medicinal plant of Plains Indians. Dry to mesic or gravelly prairies. Blooms in July.